Choosing Your Niche

Now that you know your options it’s time to choose your niche. Looking back a few chapters, we discussed establishing your reason why. This is the best way to choose your niche if you are struggling with what you want to sell.

Starting an online business in 2022, is all about what's trending & finding the hottest niche. Therefore, it’s so important to step back and evaluate what your mission is for your small business. You must determine what pain you are going to be fixing for someone or what gain you will be giving someone. Choose a niche that you can properly market to a specific audience of people.

For example, choosing products that help people look and feel better. Also, products that helps people live a healthier lifestyle. Products like workout equipment, weight loss teas, vegan lifestyle, keto diet, or beauty products all fall under this type of niche. Products that help you grow in your career or business are also popular. This could include things like courses, e-books, trainings, or certifications. All these types of digital products can be sold on the platforms

I discussed earlier. Inspirational content is another major niche. This may be influencers with inspirational stories, YouTube channels, or inspirational books. Motivational content is also a popular niche. This may be daily motivation videos and quotes, different self-discipline techniques, and plans to stay motivated to complete business goals.

Motivational daily planners have recently become big business as well. These are great for Dropshipping. There are so many opportunities that you can create for yourself, don’t just stick to one. Like the old saying goes, “A jack of all trades is a master of none, but still better than a master of one.”