BRANDING

Once you get your business registered, the real leg work begins. Never go into business thinking that it is going to be an overnight success. If you want your business to get noticed by others, you must put in the hard work and take the necessary steps to grow your brand awareness.

The first step in doing so is creating a memorable logo and slogan that stands out. Details are key when it comes to creating your brand logo. Colors, design, and text placement are all essential details. Creating your logo is just as important as creating your DBA name. The good thing about a brand logo is that is can be changed any time, or you may even have more than one unlike your DBA name which stays the same.

Your logo represents your brand, and it is always the first identifier of your business. It is important to invest in a good logo, so outsourcing to a graphic designer can be helpful. If you are on a budget, you can design your own logo for free on platforms like Canva, or Brand Crowd.

Caricature logo designs have become very popular. You can create your own using Pics Art Pro. If you need assistance with any of your designs, feel free to reach out at lesleylaunchedit.com. There are many freelance graphic designers who do great work as well.